Since the brand’s inception in 2002, we have redefined clean beauty with one mission in mind—to offer PÜR Beauties multitasking beauty solutions that support—never compromise—their lifestyle. PÜR sets the standard for a better kind of beauty. From efficacious complexion and color makeup to transformative skincare, our skin-enhancing formulas are clinically proven to deliver. PÜR is proud to be cruelty free, paraben free, gluten free, talc free, petrolatum free, mineral oil free and SLS free.

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